SMS Keyword Campaign Overview: #

Run contests or promotions via text using SMS keyword campaigns (e.g., “TEXT DISCOUNT”).

Create SMS Keyword Trigger: #

Log in to your GoHighLevel account and on the left sidebar, click “Automation.” Create new automation, select “Triggers,” then click the “+ Add Trigger” button. In the trigger setup, select the trigger event “Customer Replied.” Add filters: Reply Channel = SMS and Contains phrase = your keyword (e.g., “DISCOUNT”).

Design Auto-Reply and Promotion: #

Add an action: “Send SMS” and enter the message text, for example: “Thanks! Here’s your 10% code: SAVE10.” Optionally add actions like tagging the contact or adding to a workflow. Save and activate the trigger. Share your keyword (e.g., “DISCOUNT”) with your dedicated number and use it on flyers, ads, social media posts, and other marketing materials to encourage opt-ins.

Track Campaign Performance: #

Go to the “Contacts” section in your GHL dashboard. Filter contacts by tags or messages containing the keyword. View all opt-ins generated from the campaign to measure success and ROI.